Chris Gaebler
Senior Vice President, Datran Media
Chris Gaebler is Senior Vice President at Datran Media. Mr. Gaebler is an industry leader in strategic marketing, consumer segment design and optimization, digital marketing analytics, brand architecture, market research and metrics for major blue chip companies including Sony, General Motors and HP brands among others. Prior to joining Datran Media, Mr. Gaebler served as Vice President, Consumer Research and Strategic Marketing for Sony Electronics. Mr. Gaebler was the lead architect for the Sony Electronics “Green” taskforce whose aim was to reduce the company’s carbon footprint in the US, and promote greener standards across the company. Previous leadership experience includes Co-Founder and Chief Operating Officer for advertising services company FreeCar Media, and Entrepreneurial Consultant for Idealab, a leading business technology incubator group. Mr. Gaebler has also held management roles at Accenture, a global management consulting and technology services firm. Chris is a recognized industry leader and has presented at The Conference Board, Consumer Electronics Association, Forrester Research, and the Institute for International Research.
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